We have been successfully managing performance campaigns for individual brands belonging to Groupe SEB (Tefal, Rowenta and Krups) in the Czech Republic, Slovakia and Hungary for almost 3 years. Tefal’s management has recently decided to entrust Business Factory with management of its social networks. The advantage of this change is a unification of communication style and a...

Building your business just on performance-based advertising is almost as foolish as chasing after money and career without taking care of your physical and mental health. Though it might work for a while, the “repair costs” in the future will be enormously higher. Big e-commerce players understand this and are guarding their brands with their...

Community Leadership Circles (CLC) is a program for local admins of Facebook groups, pages or events to connect administrators with each other and allow them to learn from each other.